From frosty reviews to sweet success with Diplom-Is

Industry

Food & Beverage

Services

App Design
System Architecture
Analytics & Tracking

Diplom-Is have been a beloved part of Norwegian summers since 1930. But when their ice cream truck app started melting under pressure, it was time for a significant refresh.

Diplom-Isbilen wanted a revitalised and flexible app that was smooth and easy to navigate, strengthened the brand, and allowed customers to browse the menu and influence routes directly in the app. Most importantly, they needed a way for users to track the ice cream truck in real-time.

A smoother scoop for users and sellers

The old app was clunky, outdated, and poorly rated. Together with Diplom-Is, we built it from the ground up – with a new system architecture, better route planning, and real-time truck tracking. We also introduced a fresh design system and a revitalised customer experience.

Two apps, one seamless system

We created two new apps: one for customers and one for sellers. The customer app now acts as a central communication and sales channel, featuring live truck tracking, the entire product range, and the ability to request visits. The seller app makes it easier to plan and optimise daily operations.

Awarded solution

The new solution has been a hit with over 76,000 downloads, a 4.5-star App Store rating, and more than 45,000 customer club members. More innovative routing has saved time and fuel, benefiting sellers and the environment. The project was honoured with Gold for Best Digital Service at Gulltaggen 2024.